EXPERIENCE

Amazon Global Selling, Amazon Inc., Seattle

Global marketing manager, Jan. 2017 – current

 

Pensions and Investments, Crain Communications, New York

Digital producer, Nov. 2013 – Dec. 2016

• Developed SEO strategies to drive traffic. Work with digital team to incorporate trending SEO tags intostories. Monitor and optimize daily stories’ page views.
• Build interactive story packages for all special reports. Coverage of top 1,000 retirement plans wonASBPE and TABPI awards for two consecutive years.
• Initiated and produced P&I’s first video interview series. Video page views tripled after the first episodeand led to a 3% ad revenue increase.
• Work with digital team to carry out P&I’s digital products for its annual awards and conferences,including social media promotion across platforms, conference app development and live streamingevents on Facebook and Twitter.
• Manage P&I’s social media accounts including a LinkedIn group with over 17,000 members. CreatedP&I’s Facebook page and it became the second biggest referral traffic source.
• Designed and launched P&I’s first twitter chat with our data director.

 

DJChina.org, 数据新闻网, New York

Editor, June 2013 – Aug. 2017

• Manage a team of 26 contributors by assigning projects, reviewing articles, and providing trainings onwriting styles and best practices.
• Write monthly industry trends and case analysis.
• Organize and oversee the ongoing translation projects of data journalism guides and books. Ourtranslated Data Journalism Guide has been used as complementary textbook by several universities inChina including Communication University of China.
• Co-produced the first national data journalism competition with Caixin. Handled pre-event planningincluding international judge communication, sponsors communication, and event promotion.
• Initiated and implemented the first DJChina online workshops. Over 400 participated in the first class.

 

Pensions and Investments, Crain Communications, New York

Digital Team Intern, June 2013 – Oct. 2014

 

Propublica, New York

Freelance reporter, May 2013 – Aug. 2013

Reported on use of images as communication tools on Sina Weibo (Chinese twitter) and how images helped avoid online censorship in China. Used Python to collect simultaneous data from the web.

 

The Bronx Ink, Columbia University School of Journalism

Staff Writer/Web Maintenance, Sept. 2012 – May 2013

Published multimedia stories, including perjury case of two brothers on Staten Island linked to former police commissioner Bernard Kerik, apartment fire accident, stop-and-frisk in the Bronx, and campus farm and health issues in the Fordham district of the Bronx. Investigated Super storm Sandy aftermath and produced multimedia news stories on Staten Island, Manhattan’s Chinatown, and the South Bronx. Aggregated daily Bronx news from outside resources.

 

Shanxi Economic Channel, Shanxi, China       

Editing Intern, Aug. 2011 – July 2012

Covered international coal mine business conference and local labor complaints about salary delay. Co-produced broadcast news clips and edited broadcast videos using Final Cut Pro. Shot local news stories about infrastructure rebuild. Translated interviews of foreign officials.

EDUCATION

Columbia University Graduate School of Journalism, New York, N.Y. 

M.S. candidate in Digital Media, Aug. 2012 – May 2013

Coursework includes beat reporting and writing, news editing, business reporting, social media, data visualization, interactive design, video and photography. Studied capital markets and investment in Columbia Business School. Wrote business stories, including unemployment and the fiscal health of New York State, profile of local employment agency owner and the plight of her business due to illegal immigration, investigation of the financial markets, and stock portfolio analysis. Produced interactive webpage for stories and used social media to report cultural events in real time. Completed a hybrid long-form story about Han Buddhism’s adaptation to New York City.

 

Beijing Jiaotong University, Beijing, China      

B.A. in English with concentration in Business, Sept. 2007 – June 2011

Coursework included English literature, import and export trades, English news writing, modern films, C++ programming, calculus, and computer hardware basics. Elected as the president of the Young Volunteer Association of the school and taught civil law in local community. Worked as volunteer manager in Beijing Olympic Games, Beijing Paralympic Games and Figure Skating Grand Prix Champion Tournament. Honored student and ranked top 5% in academic performance.

 

Bridgewater State University, Bridgewater, Mass.

Exchange student in Communication, Aug. 2009 – May 2011

Coursework included broadcast news writing, voice and diction, film as communication, non-fiction writing, American literature, and drama. Produced broadcast news clips covering local community events, and video profile of a professor/writer at Emerson University. Non-fiction story about military training in China selected in honor list in award-winning school journal, The Bridge.

SKILLS

DATA ANALYSIS

Good with:

Microsoft Excel, Google Fusion Tables, Google Refine, Access,  Python, and CartoDB.

Basic familiarity with:

R

 

VISUALIZING DATA

Good with:

JavaScript (libraries include D3.js, Raphael.js, gRaphael, Leaflet, Google charts, HighCharts and etc.), JQuery,  Baidu ECharts, HTML, CSS, and other infographics tools.

Basic familiarity with:

Processing, Tableau, and R

 

MULTIMEDIA

Good with:

Final cut pro, After effects, Photoshop, Lightroom, Illustrator, and other post production tools.

Strong technical background captureing still photographs, video, and audio.

 

SOCIAL MEDIA

Social platforms:

Twitter, Facebook, Linkedin, and Instagram.

Website traffic:

Chartbeat, SocialFlow and Google Analytics.
FOREIGN LANGUAGE

Native or professional:

Mandarin and English

Limited use:

Japanese and French

INTERESTS

Wine tasting: WSET level 2 award